Case Studies

Take a closer look at how I approach user-centered design, tackling real challenges, simplifying complexity, and shaping digital experiences that feel effortless. Each case study reflects thoughtful decisions, collaboration, and care for the people behind the screens.

Total Wireless

The Wallet Experience

While working at Verizon Value Brands, I was part of the cross-functional team behind The Wallet Experience for Total Wireless. I helped design a flexible billing system that puts users in control, with Wallet balance, plan changes, and Auto Pay made simple.

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Pairty

Human Venture Capital Platform

As Lead Product and UX Designer, I helped shape the early foundation of the Pairty platform, a Web3 concept built around Human Venture Capital. I defined the brand identity, designed the marketing website, and created the initial design system while mapping the MVP product experience.

I translated a complex idea, where identity, reputation, and networks become measurable value, into clear user journeys, intuitive interfaces, and a cohesive product vision, working closely with developers and project leadership to bring the concept to life.

Verizon Value Brands

Privacy Central

As part of Verizon's Managing Journey team, I contributed to the design and evolution of Privacy Central, a unified privacy platform supporting Verizon Value Brands, including Total Wireless, Straight Talk, Tracfone, and Simple Mobile. I helped simplify complex privacy, compliance, and verification requirements into intuitive customer experiences, designing journeys that enabled users to understand their privacy rights, submit data requests, manage preferences, and access privacy-related information with greater confidence. Through close collaboration with Product Managers, Legal, Compliance, Accessibility, and Engineering teams, I helped create scalable privacy experiences that improved transparency, strengthened customer trust, and provided greater control over personal information across multiple brands.

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Pocket

Contractor Marketplace

As Lead UX Designer, , I drove the Pocket Contractor Marketplace from concept to launch, leading research, mapping complex user flows, designing intuitive interfaces, and partnering with engineering to deliver a seamless, scalable product. I uncovered critical pain points, translated insights into bold design solutions, and shaped an experience that simplified hiring, built trust, and empowered both contractors and customers with genuine control. This project highlights my ability to transform complexity into simplicity, align cross-functional teams, and create digital products that are not only functional but inspiring.

Omega Global Technologies

Website Redesign

Omega Global Technologies is a Silicon Valley-based company that provides supply chain solutions to all customers' electronic components needs. My role was to redesign the company's website and enhance the overall user experience of the site.

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Solar Next Designs

Website Design & Development

SolarNextDesigns.com is a newly launched website for a company that offers solar architecture and design services. The goal was to create an intuitive, user-friendly, and visually appealing interface that effectively communicates the company's services and engages visitors.

Latest Case Study

How I Built Pairty's Design System

Go behind the scenes of my end-to-end design process, from redesigning Pairty's website and visual identity to building a scalable Design System with design tokens, reusable components, accessibility standards, and modern Figma architecture that supports both the website and future mobile application.

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Let's collaborate and create extraordinary experiences together.